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The $150k Invercargill rebrand that seems to have faded
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The $150k Invercargill rebrand that seems to have faded

“We provided all of those resources free of charge so people could embrace it. [Six years] on, where is it?”

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Logan Savory
Jul 04, 2023
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The Southland Tribune
The Southland Tribune
The $150k Invercargill rebrand that seems to have faded
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A former Invercargill City Council staffer is “pissed off” a city rebrand she was part of six years ago has largely been shelved.

In 2017 a new “Dream Big” rebrand was launched for Invercargill at a cost of $150,000.

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